Entries by Rhonda Negard

Old Bank & Lessons on Relationships

Lessons learned from an old bank for modern business on the value of relationships I, Rhonda Negard (Fat Dog Creatives) grew up not far from the small town of Oakwood, TX. While it was never a bustling metropolis, Oakwood did experience success in the pre-WWI thanks to its stop along the railroad, proximity to the […]

Logo Design Challenge

Want to play along? Participate in this logo design challenge and see what other designers create. The goal of this challenge is to promote you, show off your talent, and demonstrate your growth. Your work on the project will be featured in a blog post with a backlink to your site on this web site and […]

Simplicity and Perceived Value

Ben Burns, Digital Director at Blind, said in a recent podcast, “The simplicity of a logo creates higher perceived value.” Simplicity is always the goal. Therefore, not only is the logo itself perceived at a higher value, the entire brand can be elevated by supportive and consistent design directed by the logo and the brand designer. […]

Negotiation Stress

Negotiation Stress? September 19 @ 5:30 pm – 7:30 pm – Free This round table discussion is a follow-up on the topic discussed in May. Learn how to apply techniques to make negotiations easier and you more confident. Featuring Deborah Olive and Jim BilBao Register Now!   Deborah Olive works with clients to leverage the power of neuroscience, positive […]

Union Club, Part 2

Coffee Bar On June 8 we met with Community Manager Lynda Lopez (and Bailey Farrer) at Union Club, a historic building in downtown Tacoma, to discuss this new, charming, and unique space. On July 21 CAT held its first event in the space, and it was a huge success. ​(253) 304-8415 ​info@unionclubtacoma.com 539 Broadway Tacoma, WA […]

Minuteman Press’s Keith Besherse Talks About Binding Options

Binding is often taken for granted and not given enough consideration, even from professional book publishers. (We’ll get into that in an upcoming interview.) Saddle stitching isn’t appropriate for a 200 page book. Likewise, perfect binding isn’t ideal for a 4 page book. There are other options too, like comb, wire, spiral, and channel binding. […]